Myriad reasons accumulate to make most of the modern
Egyptian citizens heavily dosed up with localism . At the same time, the
same reasons gather to make “The hue” of universality for the same
citizens so minimized !
On the one hand , citizens of ancient societies suffered a lot from being
foundering in Localism. The “World” for them was first and foremost
their homeland hence the saying goes : “Egypt is the mother of the
World”. On the other hand . Throughout the sixties and Seventies of the
twentieth century (symbolically “the jumping- off place” for the
external World owing to the eruption of the Communication Revolution, the
downfall of separatives to the isolating barriers between nations and
people, the starting – point of the extension of mass media beyond
nations borders and economy following the same array) we had been wading
in localism, evading farther communication with the outside world.
Furthermore, our educational curricula had incessantly concentrated on the
interior (local history, civilization and literature) in a way
contradicting with, for example, education programs in France where the
curricula shows a great interest in the history of ancient Egypt, China,
and Greco-Roman Civilizations … an interest equal to its interest in the
history of France.
In addition, the establishment of the mass media in Egypt as “ the long
arm” of the government and similarly the local newspapers had made the
massage of the Egyptian mass media for long years “A sheer local
message” . The discrepancy between our news bulletin and that in many
other countries is enough evidence : local news is preponderant, making a
clean sweep whereas the news bulletin world – wide follows and covers
events whenever they are .
The growth of the – relatively backward Ideology in our society had been
a grand triumph for “Localism” at the expenses of the “
Universality” the future of the entire world , most properly, has been
witnessing relative shrinkage of “localism” . This takes place on the
economic , cultural, educational and Mass Media spheres .
Consequently, our negligence of the necessity and significance of
assiduous scientific research to effect a balance formulae between
(localism) and (universality) might make us unable to deal, effectively
and positively, with the mechanisms of the new globalized universe.
More than once I have mentioned in my articles and lectures that “the
engine” the institutes, firms and societies are going to rely on is
“the efficient management”. I add – in this respect – that the
“Management
(in
our case “bureaucracy”) foundering in localism is too crippled to play
the game of the future successively and stay ahead of the game . The basis
of this game is two – folded:
-
Effective management (that is, profitable leadership).
-
Kaleidoscopic knowledge of the substantial element of the game on the
international level.
This is applicable to the economic aspect of societies futurity and the
political aspect as well. |